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Exec has a sizable advantage over traditional brick and mortar cleaning businesses - it's painless and fast. You don't have to pick up a phone, describe your ne
by potatolicious 14y ago
Exec has a sizable advantage over traditional brick and mortar cleaning businesses - it's painless and fast. You don't have to pick up a phone, describe your needs to someone on the other end, go back and forth on a time, etc etc.
It's also easy for someone who wants a one-off cleaning service, as opposed to set up a regular thing.
There is money to be made in making a crappy experience pleasant (see: the entirety of Apple).
That being said, Exec is not the only player in this business. I've used TaskRabbit before for cleaning and I don't think I'll be budging any time soon: reputation scores and reviews for each worker, the ability to leave feedback, and the ability to negotiate/bid on pricing makes it both cheaper and safer.
The ability to create a regular gig with a specific person also means that you can get the same person week after week, rather than Anonymous Random. I simply do not see how Exec is better.
- alttab 14y agoAgreed on all points. However, I do think you are over-estimating the value of online service booking. Any existing maid service that already has the customer base and cleaning teams could hire a web developer to make a booking function for their Wordpress site. Stripe is different because it handles REAL pain (charging credit cards, billing, developing and distributing low cost POS hardware).
- potatolicious 14y ago> "Any existing maid service that already has the customer base and cleaning teams could hire a web developer to make a booking function for their Wordpress site." The internet has been mainstream 15+ years now, and these services still aren't online, despite pressure existing to do so. Say Exec takes off in a huge way and the brick and mortar maid services are forced to adapt - building a half-decent web experience is non-trivial. It sounds easy for us, because this is what we do, and for the most part we operate on a very high level. The demographics of this website work on the absolute tippy-top end websites - what is a weekend project for us is like moving heaven and earth for an old, tech-illiterate business. Uber is eating taxi companies for lunch in some cities right now, and there have been attempts to do mobile dispatch on their part, but every time they do it the results are ludicrously awful.
- alttab 14y agoI can't even really disagree with anything you said. I guess to me the rub is - can this service disruption be enough to grab enough of the existing marketshare to be relevant? Another way to think about it is, it still can't be valued at more than a national maid service francise with slightly better margins and lower buy-in.