What i dislike so much about SEO is exactly what you said. The main thing about the whole business is assuming how google works and then trying to trick it to m

What i dislike so much about SEO is exactly what you said. The main thing about the whole business is assuming how google works and then trying to trick it to make as much money as possible ignoring the fact that they are polluting the web and degrading the experience for millions of users. Ever looked at a SEO forum ? The amount of smattering and assumptions by self-educated "experts" is astonishing. Of course there are guys really worth their salt that can also code, but they are a minority.