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I feel Apple will largely win the mobile Enterprise market (now fairly open with exit of RIM) while Android will win over the Education market (newer growing ma
by Gustomaximus 14y ago
I feel Apple will largely win the mobile Enterprise market (now fairly open with exit of RIM) while Android will win over the Education market (newer growing market).
To oversimplify, IMO businesses are a little less cost sensitive than consumers and very concerned about security. I think Apple will push the security message against 'open source' to get their product across the line. Plus they do work a little more simply, so less training required.
Androids 'cheap' will let them win Education. The simple fact that if a school uses Apple products there will always be a few parents battering the principles door saying why do I have to buy this insert apple product when I can but an insert android product at 30% less.
And somewhere in there is Windows Mobile for enterprise if they get it right and a million other factors I don't know, don't exist yet or just make up the grey shades in my point I didn't bother to include...
Tl:dr Article is not worth reading but the tittle does initiate an interesting conversation as to what are the levers that drive businesses to choose their tech.
- biafra 14y agoThere is another reason why Android might win the education market: it is not as closed as the iOS universe. You can build your own OS (AOSP) and you can easily deploy custom applications on it. No need to get a certificate from Apple first.