I found the references to "personalized newspaper" most interesting. Using the newspaper comparison, I imagine a front page with a promoted gizmodo story surro

I found the references to "personalized newspaper" most interesting. Using the newspaper comparison, I imagine a front page with a promoted gizmodo story surrounded by ads for things facebook thinks I care about with a whole bunch of quick meme images "below the fold" liked by people I know. Maybe if I flip through the eternal september fluff that floats to the top of the personalized newspaper long enough I just might see a relevant post from a friend with a low edge rank about how her daughter's cancer responded positively to treatment and is now considered in complete remission.