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Ever thought of advertorials? Advertorials + rev share would be a good idea had you not listed "moral flexibility" in your list of constraints. I noticed you h
by chewxy 14y ago
Ever thought of advertorials? Advertorials + rev share would be a good idea had you not listed "moral flexibility" in your list of constraints.
I noticed you host John Quiggin. I used to read him a lot. This is how he would use his blog to make money: sell his books to his blog audience. Tyler Cowen, the guy behind Marginal Revolution used to have this trick where he would give you access to his private cooking blog if you bought his book. Some form of managed affiliate system would be my best guess.
Also, mesothelioma is soooo 2005. :P
- jacques_chester 14y agoWhen I wrote my honours project (which was the first version of the tech I developed) I mentioned merchandising; it's pretty hit-driven though. I personally make money on affiliate links to Amazon. By which I mean "I get a minute subsidy on my book habit". Some of the bloggers make a few dollars on advertising, but the amount has steadily fallen because they aren't sufficiently narrowly focused to be worth finding a niche advertiser. And they aren't sufficiently widely read that a more general A/B brand-awareness advertiser would pay much over open-market CPM.
- chewxy 14y agoYou seem to have found the problem by yourself. IMO this would be the trough of sorrow[0] for any startup with advertising as a monetization plan - the growth but no growth phase. In my blog post I mentioned that here there are basically two paths to go - both of which you have identified. If you want to stick with advertising, choose one? [0]http://www.avc.com/a_vc/2012/03/the-startup-curve.html http://www.avc.com/a_vc/2012/03/the-startup-curve.html
- jacques_chester 14y agoI am choosing to invent a new model, actually :)
- chewxy 14y agopray share (microsubscription has been done before as you said). How would you do it?
- jacques_chester 14y agoEmail me. Edit: "invent a new model" is hubristic code for "independently invent a new model that actually can be analogised to some pre-internet models".