5 ms·
Ok, that's one data point. Without further explanation, that's hardly an indictment of the business model. They could have failed for any number of reasons.
by resu_nimda 14y ago
Ok, that's one data point. Without further explanation, that's hardly an indictment of the business model. They could have failed for any number of reasons.
- deleted 14y ago[deleted]
- ecubed 14y agoI seem to remember hearing somewhere that it wasn't a business thing but instead a founder-disagreement thing for BetterWorks
- gamblor956 14y agoBetterWorks and AnyPerk didn't revolutionize employee benefits; they've had these types of arrangements for decades. All they really bring to the table is a web interface. Thus, the problem of scale (especially as it relates to customer generation) matters. The problem was that the business model doesn't scale. In order to generate partners and customers, they needed a fairly large sales force. BetterWorks was simply never able to generate sufficient revenues to make the model work.