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For those who practice SEO, there is a bit of irony here. I suspect a couple of do-follow links from The Atlantic placed within the text of the article would b
by sixtypoundhound 14y ago
For those who practice SEO, there is a bit of irony here.
I suspect a couple of do-follow links from The Atlantic placed within the text of the article would be relatively valuable from an SEO perspective...
The market value of "acquiring" those links from a highly reputable site is likely far in excess of $100 / article; SEO considerations have disrupted value creation in the lower end of the content market. An article is often worth more for its links than readership / advertising. This was something that popped out of a study I did a while back:
http://www.marginhound.com/revenue-model-study-for-small-websites/ http://www.marginhound.com/revenue-model-study-for-small-web...
- lenazegher 14y agoI used to write for a tiny outfit that scraped together a few thousand dollars a month in revenue and paid me ~$50 for 1000 word articles. They were approached almost daily being offered low $xxx figures to publish articles with backlinks for SEO purposes (which they refused). And this was a site with a few hundred pages of content and less than 100k uniques a month. On that kind of scale, a backlink from the Atlantic would presumably be worth thousands of dollars.