3 ms·

If we assume that Tesla knew "Top Gear", by that, I mean 3 guys cracking jokes and having a laugh while driving expensive cars around; one of them known to be s

by kenkam 14y ago

If we assume that Tesla knew "Top Gear", by that, I mean 3 guys cracking jokes and having a laugh while driving expensive cars around; one of them known to be screaming things like "Powerrrr" while driving, then it would seem to be a foolish move on their part to ask BBC TG to review their electric car or to have accepted to have their cars reviewed. Also, and I could be way wrong here, but the population of the Top Gear demographic is unlikely to be your average Tesla buyer.

Nursie 14y ago
Unsure on this - In the UK at least, Top Gear seems to be popular across a large range of people, male and female, ecologically sensitive or gas-guzzling, wealthy and poor. It has been (may not be now) one of the most popular shows in the country. Not that that's necessarily saying much, because crappy reality shows (which I just cannot tolerate) are huge too.
pja 14y ago
The Roadster cost what, £90k whereas the car it was based on (Lotus Elise) was £30k or so? The proportion of any demographic that has £90k to spend on a "fun" car is always going to be tiny, but there's a reasonable chance that those people watch Top Gear along with everyone else. It's not as if all the other high-end manufacturers are refusing to let Top Gear put their cars on the track is it?
ptaipale 14y ago
I think the average Tesla buyer would more likely than not be in the "Top Gear demographic" - although the sample size of Tesla buyers might be too small to say much about averages. But Top Gear is surely watched by car enthusiasts. I'd say your response to a bad Top Gear review should be to go back home, think of something funny, impressive and outrageous, and offer that for a re-run. It'd make a lot more sense than an appeal which just shows you to be dull. Who wants a lawyer car?

3 ms·

If we assume that Tesla knew "Top Gear", by that, I mean 3 guys cracking jokes and having a laugh while driving expensive cars around; one of them known to be s

by kenkam 14y ago

Nursie 14y ago
Unsure on this - In the UK at least, Top Gear seems to be popular across a large range of people, male and female, ecologically sensitive or gas-guzzling, wealthy and poor. It has been (may not be now) one of the most popular shows in the country. Not that that's necessarily saying much, because crappy reality shows (which I just cannot tolerate) are huge too.
pja 14y ago
The Roadster cost what, £90k whereas the car it was based on (Lotus Elise) was £30k or so? The proportion of any demographic that has £90k to spend on a "fun" car is always going to be tiny, but there's a reasonable chance that those people watch Top Gear along with everyone else. It's not as if all the other high-end manufacturers are refusing to let Top Gear put their cars on the track is it?
ptaipale 14y ago
I think the average Tesla buyer would more likely than not be in the "Top Gear demographic" - although the sample size of Tesla buyers might be too small to say much about averages. But Top Gear is surely watched by car enthusiasts. I'd say your response to a bad Top Gear review should be to go back home, think of something funny, impressive and outrageous, and offer that for a re-run. It'd make a lot more sense than an appeal which just shows you to be dull. Who wants a lawyer car?