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| removing users who aren't engaged ...and people that were reading your emails, but use a method that breaks their tracking methods. :P
by pyre 14y ago
| removing users who aren't engaged
...and people that were reading your emails, but use a method that breaks their tracking methods. :P
- WillyF 14y agoThat's why you send a warning e-mail. You could also opt them down to a weekly digest instead of daily e-mails. One good thing about Sailthru is that it you can track all clicks on links. So if you have a user with no opens and no clicks over a few months, you have a lot more certainty that they're not reading (especially if your e-mails have a considerable amount of links).