The reason that tech journalists are often repeating stories that were broken earlier is that they are able to sell the stories to editors. As far as many edito

The reason that tech journalists are often repeating stories that were broken earlier is that they are able to sell the stories to editors. As far as many editors are concerned "if it didn't appear in my publication, it hasn't happened yet." This phenomenon is not just limited to news media -- I'm often boggled by consultancies like McKinsey who are still coming out with timely reports on "how CEOS can use social media."