First, never buy a GeoTrust certificate directly from GeoTrust. They charge their MSRP, but all their resellers charge less than the MSRP. For example, you can

First, never buy a GeoTrust certificate directly from GeoTrust. They charge their MSRP, but all their resellers charge less than the MSRP. For example, you can buy that same exact certificate through Trustico for half the price (scroll down): http://www.trustico.com/products/truebusinessid/true_businessid.html http://www.trustico.com/products/truebusinessid/true_busines... Second, if you want a wildcard cert that works with mobile browsers, Verisign and Geotrust are your only options for the next few years. After that, prices should drop considerably as newer devices ship with many more root certs than older ones.