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As obnoxious as those gift suggestions can be for some people I'd never think of sending a gift, I've found the actual experience of sending a gift on Facebook
by bzalasky 14y ago
As obnoxious as those gift suggestions can be for some people I'd never think of sending a gift, I've found the actual experience of sending a gift on Facebook to be great. You can send something across the country the day of someone's birthday (as opposed to sending something with a belated birthday card), because a lot of them give the receiver an option between a couple of gifts (say a bottle of red, white or rose wine).
- cargo8 14y agoI'm not saying I don't like the Facebook gift product. I tried it out a few times, and you're right - they nailed it. The virtual card and slow reveal as the user clicks through (then it shows up unwrapped on the wall, etc) is awesome and a great end-to-end addition to the site. What I really hate is that because this great new feature makes money, as opposed to the previous goal of driving growth, engagement, what have you, it is pushed first and foremost and hides many more useful features behind additional clicks to first say "No, I don't want to buy a gift". For example, the one-click write-on-everyone-whos-birthday-it-is-in-one-dialogue feature was unbelievably useful. Now you have to click twice for each person to write on their wall (once on the thing that says "Buy a gift", then once on "Write on their timeline").