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Study: In-Game Video Advertising Trumps TV Advertising In Effectiveness
- mpk 18y agoThis bodes well for QuakeLive. IIRC it's totally free and revenue is going to come from in-game advertising. But then again, the environment lends itself to ads. In World of Warcraft, for example, you'd be breaking an illusion if ads for Jolt cola started popping up.
- stcredzero 18y agoI wonder how profitable the product placement of the VW Beetle is for both the film makers and for VW?