3 ms·

I was looking for the punchline... I guess in a way this is very Steve Jobsian, buying next.com for however much and making it the apple website the store.appl

• kristopolous 14y ago
  It was bought in July of 1994¹ for a company called NeXT that Steve Jobs started in 1985² and sold to Apple in 1996³. After which he had a second "boardroom coup"[4] which he won; going on to become the CEO for a second time[5]. The first coup he lost[6], resigned, and started NeXT[7]. Due to horrible sales of the Lisa[8], Apple III[9], and original Macintosh ref:1984-86[10], Jobs wasn't trusted to make sound business decisions[11]. NeXT didn't sell many machines either; only 50k over its 11 years[12]; one of which TBL used to make the World Wide Web[13]. The nextgen Mac OS was scrapped in favor of a nextgen NeXTStep[14], branded as OS X[15] [16]. Fun Fact: I own zero Apple products except for some stock I bought in 1998 (after trying a rhapsody developer preview) and one NeXTStation color turbo I got at a surplus sale in early 2001 (in my parents garage, up in the rafters; call it an investment). Best $1,000 and $25 I've ever spent, respectively. [1] http://who.is/whois/next.com http://who.is/whois/next.com [2] http://en.wikipedia.org/wiki/NeXT#1985.E2.80.931986:_Founding_NeXT http://en.wikipedia.org/wiki/NeXT#1985.E2.80.931986:_Foundin... [3] http://news.cnet.com/Apple-acquires-Next,-Jobs/2100-1001_3-256914.html http://news.cnet.com/Apple-acquires-Next,-Jobs/2100-1001_3-2... [4] http://news.cnet.com/Amelio,-Hancock-out-of-Apple/2009-1001_3-201299.html http://news.cnet.com/Amelio,-Hancock-out-of-Apple/2009-1001_... [5] http://news.cnet.com/Jobs-named-interim-Apple-CEO/2100-1001_3-203260.html http://news.cnet.com/Jobs-named-interim-Apple-CEO/2100-1001_... [6] http://news.google.com/newspapers?id=JiAyAAAAIBAJ&sjid=36UFAAAAIBAJ&pg=3149%2C1449072 http://news.google.com/newspapers?id=JiAyAAAAIBAJ&sjid=3... [7] http://money.cnn.com/magazines/fortune/fortune_archive/1987/03/02/68751/index.htm http://money.cnn.com/magazines/fortune/fortune_archive/1987/... [8] http://news.google.com/newspapers?id=dxEhAAAAIBAJ&sjid=JHQFAAAAIBAJ&pg=1199%2C1760162 http://news.google.com/newspapers?id=dxEhAAAAIBAJ&sjid=J... [9] http://www.nytimes.com/1984/01/16/business/apple-expands-product-line.html http://www.nytimes.com/1984/01/16/business/apple-expands-pro... [10] http://news.google.com/newspapers?id=CgwhAAAAIBAJ&sjid=TXMFAAAAIBAJ&pg=1100%2C2407604 http://news.google.com/newspapers?id=CgwhAAAAIBAJ&sjid=T... [11] http://money.cnn.com/magazines/fortune/fortune_archive/1985/08/05/66254/index.htm http://money.cnn.com/magazines/fortune/fortune_archive/1985/... [12] http://www.crunchbase.com/company/next-computer http://www.crunchbase.com/company/next-computer [13] http://www.w3.org/People/Berners-Lee/WorldWideWeb.html http://www.w3.org/People/Berners-Lee/WorldWideWeb.html [14] http://www.businessweek.com/bwdaily/dnflash/january/new0114c.htm http://www.businessweek.com/bwdaily/dnflash/january/new0114c... [15] http://www.nytimes.com/1998/05/12/business/rhapsody-s-out-os-x-in-in-shift-of-gear-at-apple.html http://www.nytimes.com/1998/05/12/business/rhapsody-s-out-os... [16] http://www.rhapsodyos.org/misc/rhap_timeline/Rhapsody_Timeline_1.html http://www.rhapsodyos.org/misc/rhap_timeline/Rhapsody_Timeli...