Last weekend I was at a hotel and saw a small seminar with a bunch of mostly older people. The sign read GOLD4CASH. Is this the other side of Cash4Gold's busi

Last weekend I was at a hotel and saw a small seminar with a bunch of mostly older people. The sign read GOLD4CASH. Is this the other side of Cash4Gold's business? I have actually heard some dubious ads on the radio about buying gold recently ("we'll send you your first shipment of real gold in 2-3 weeks after signing up", etc.).