Apple has the same problems. * Increase ticket prices and then corporate people push out indie developers. * Increase venue size and then each attendee gets l

Apple has the same problems. * Increase ticket prices and then corporate people push out indie developers. * Increase venue size and then each attendee gets less value out of it, and there's an upper limit to venues anyways. * Add a lottery and now your most loyal customers may not be able to go. It honestly seems like the best solution is to just throw open the floodgates at an announced time, and assume the people who really want a ticket will be the ones most committed to getting one.