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News Corp, and old media in general, is the kiss of death for internet companies. News took IGN from $600m to $100m, and MySpace from $580m to $35m. Think about
by NoPiece 14y ago
News Corp, and old media in general, is the kiss of death for internet companies. News took IGN from $600m to $100m, and MySpace from $580m to $35m. Think about that if your exit strategy involves one of those companies. By all means take their money, but do it knowing they'll kill your company.
- jschuur 14y agoOn the other hand, News Corp kept GameSpy.com alive as a distinct editorial brand for 7 years, when it was easy to fold it into IGN.com.
- illuminate 14y agoOld media in general is a slow, sloppy kiss of death.
- faet 14y agoOld media does a little better I think. My wife's company owns a few small newspapers up north and they do surprisingly well.
- DavidBradbury 14y agoIt is all about knowing your target demographic. I'm doubting your wife's company targets young adult males interested in video games and technology.
- NoPiece 14y agoYou are right, I meant the big media conglomerates, not necessarily old media.