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I don't know sendgrid service details but if they can track email clicks, then preserving utm variables might actually be good. You get number of email clicks

by racbart 14y ago

I don't know sendgrid service details but if they can track email clicks, then preserving utm variables might actually be good. You get number of email clicks from separate metric, plus you get total reach from Google Analytics - so that you know total impact of your mailing (or any other channel you're tracking), including reshares.

andreasklinger 14y ago
That's all obvious. But people tend to copypaste and share this url to facebook, twitter or hackernews. Which completely skews your GA information. Therefore my original question: is it possible to avoid this.