Three big reasons: One, we're the oldest company (5yrs) practicing Lean Startup ideals, an off-shoot of Steve Blank's Customer Development strategy. Two, the

Three big reasons: One, we're the oldest company (5yrs) practicing Lean Startup ideals, an off-shoot of Steve Blank's Customer Development strategy. Two, the company chose to be extremely public about their practices and explicit about the financial results, up through 2007. As a Board of Advisors member and Venture Advisor, Eric sees a lot of privileged information. I don't have any specifics, but there are definitely other companies getting it and moving with it. Three, and I apologize for how vague this will sound: things just look different when you're at IMVU. The culture is so hard to describe to an outsider, and so fundamental to the way we do business. I hope Eric writes more about it, because it was an explicit decision on day 0 to have a strong culture. It worked.