It's the same thing over and over. When people like two things, they tend to want to see connections between them. Max Weber liked protestantism and capitalism,

It's the same thing over and over. When people like two things, they tend to want to see connections between them. Max Weber liked protestantism and capitalism, so he wrote "The Protestant Ethic and the Spirit of Capitalism". iuguy likes Northen Europe and hard work, so he posted that collection of stereotypes. Redditors like atheism and science, and to hear them tell it, the two things are basically one and the same. It's just a very basic psychological mechanism of likes and dislikes, prejudice and favoritism, but masquerading as something intellectual.