This stood out to me, too. Apparently [1] this is what their own internal estimate is. On an semi-unrelated note, the effect the dynamic controls in some of th

This stood out to me, too. Apparently [1] this is what their own internal estimate is. On an semi-unrelated note, the effect the dynamic controls in some of the mock-ups have is interesting to observe. While I liked how play controls came up when I moved my mouse cursor over the image of the tablet playing a video (http://i50.tinypic.com/5b1bms.png http://i50.tinypic.com/5b1bms.png) it almost made me feel disappointed when I clicked on "play" and nothing happened. I wonder if as a user persuasion tool this is better or worse than a static image. Edit: it is also strange how they show mouse over effects in a mock up of a touch interface. [1] http://www.reuters.com/article/2013/01/02/canonical-idUSnBw1R6hb6a+120+BSW20130102 http://www.reuters.com/article/2013/01/02/canonical-idUSnBw1... ("Canonical estimates that...")