2 ms·
In Australia, Maker's Mark lowered the proof a while ago. The bottle I have in my pantry is 40% (80 proof). Not to mention, bottles run ~$40 (1 AUD ~= 1 USD), s
by philoye 14y ago
In Australia, Maker's Mark lowered the proof a while ago. The bottle I have in my pantry is 40% (80 proof). Not to mention, bottles run ~$40 (1 AUD ~= 1 USD), so I suspect the branding/marketing considerations are different.
- bradleyjg 14y agoIIRC that has something to do with your taxation of alcohol (or maybe import tariffs on alcohol).
- philoye 14y agoThis article[1] suggests excise tax isn't that high ($1 or $2), though GST is 10% so that's certainly part of the overall price. I rather suspect it is pure price discrimination. I saw Pabst Blue Ribbon for AU$49 a case. PBR! Sierra Nevada Pale Ale is around AU$75 a case. These prices are at a huge discount retailer (Dan Murphy's). [1] http://theconversation.edu.au/calling-time-on-alcohol-taxation-in-australia-6585 http://theconversation.edu.au/calling-time-on-alcohol-taxati...