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Those are not ads. Those are just little promos for twitter features. By this logic, every link in the topnav and footer of twitter is an "ad". http://www.itw
by ryanwaggoner 18y ago
Those are not ads. Those are just little promos for twitter features. By this logic, every link in the topnav and footer of twitter is an "ad".
http://www.itworld.com/business/64445/twitter-house-ads-appear http://www.itworld.com/business/64445/twitter-house-ads-appe...
- swombat 18y agoAnd you really think they're not going to use that piece of prime real-estate for text advertising? Wake up and smell the coffee :-)
- ryanwaggoner 18y agoI don't doubt that they are, but these are not ads. HN has a lot of prime homepage real estate to the right, but if they put a link there to the submission form, it's hardly an ad :)
- swombat 18y agoYes, and so my point is, this is a masterful approach to pave the way for placing ads there. The standard way is to place ads and juggle them about until you've figured out where they attract the more clicks. Twitter's way appears to first manufacture a high-interest area (by putting cool twitter stuff there), then, once people are used to seeing nifty stuff there, start selling that nifty space to others.
- anatoli 18y agoActually, they are very real, internal ads. They rotate and point to different sections of the site, sometimes it's widgets, other times it's the search, etc.