4 ms·
But "buy.com" is a brand, and extremely valuable both as a brand and as a domain.
by dakimov 14y ago
But "buy.com" is a brand, and extremely valuable both as a brand and as a domain.
- sbarre 14y agoI shop online all the time, I've never been to buy.com
- deleted 14y ago[deleted]
- dickbasedregex 14y agoDitto. I always figured buy.com a site that snapped up the domain in the early days and either was just a shopping portal, reseller or affiliate site. Maybe this was due to poor marketing on Buy.com's part?
- tuananh 14y agoI get the same feeling; probably just because 'buy' is just a too generic term.
- cobrabyte 14y agoI imagine that most of Buy.com's traffic is driven by the parent company's affiliate network, Rakuten LinkShare. Buy.com is prominently advertised throughout the backend interface and it's clear that you should be pushing Buy.com as an affiliate. This finally explains to me why I've been seeing all the graphics for the Buy.com campaigns change to 'Rakuten Buy.com'. I didn't know that Buy.com is a Rakuten brand. Honestly, I didn't know it was a company outside of Rakuten LinkShare. TIL.
- FuzzyDunlop 14y agoI believe the same thing is happening with Play.com too, which has all the Rakuten branding applied.
- kjackson2012 14y agoI used to buy from buy.com often, back during the dot com bubble. They were pretty big then, and they had pretty decent deals. Then mid-2000's Amazon stepped it up with their free shipping and lower prices, and basically buried buy.com.