It's fairly straightforward to get a refund from Apple for an App Store app — we see about 2-3 refunds a week processed for our main app ($9.99). The thing is,

It's fairly straightforward to get a refund from Apple for an App Store app — we see about 2-3 refunds a week processed for our main app ($9.99). The thing is, as developers, we don't have to deal with it. The customer is unhappy and gets their refund, Apple does it, not us. We simply see that a refund happened and move on. It's a far better system for all involved: consistent refund policy for the customer, developer doesn't have to deal with it.