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Someone once told me that a great way to find industries or competitors ripe for disruption is to play the childlike "Why?" game with them. You know, the one wh
by jonnathanson 14y ago
Someone once told me that a great way to find industries or competitors ripe for disruption is to play the childlike "Why?" game with them. You know, the one where you start with a broad proposition, then ask "why," and continue narrowing down until you're satisfied with the subsequent answers. When you reach a "Why?" for which there's no good explanation, you might be onto something.
- SoftwareMaven 14y agoAsking the "why" isn't the valuable part; it is answering that question. The effort to break down and understand the problem is what leads to the insights.
- jonnathanson 14y agoYes, but I think you're slightly misunderstanding me. The "asking why" is the breaking-down-the-problem process. I didn't mean literally just asking "Why."
- stephengillie 14y ago5-whys is a common root-cause algorithm. https://en.wikipedia.org/wiki/5_Whys https://en.wikipedia.org/wiki/5_Whys