False choice. I think that the best choice is neither. Unadorned 'Profile' is better than 'My Profile' or 'Your Profile.' I think there is a decent analog here

False choice. I think that the best choice is neither. Unadorned 'Profile' is better than 'My Profile' or 'Your Profile.' I think there is a decent analog here with unadorned naming being like flat design and my/your being like skeuomorphism.