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I don't understand this from Snapchat's side and from the investor's side...anyone care to enlighten a confused soul?
by halcyondaze 14y ago
I don't understand this from Snapchat's side and from the investor's side...anyone care to enlighten a confused soul?
- wamatt 14y agoWhile I'm not privy to the specifics of this specific deal, I believe often the point of raising large amounts of capital, is to secure and ensure continued market dominance, in winner-takes-all stakes. It's usually not the primary goal to innovate new features per se, although that is often what is stated publicly. Furthermore, when it comes time to exit, a premium will likely be paid, for the competitor in pole position.
- halcyondaze 14y agoThanks for the response. I guess I am confused at what market they are dominating and if it is a market if they aren't making money off of it...I can't see the monetization angle (maybe I'm just missing something obvious).