After content, next thing to focus should be operation. For online magazine it should be editorials and technical. I suggest going the wordpress route as the b

After content, next thing to focus should be operation. For online magazine it should be editorials and technical. I suggest going the wordpress route as the backend cms. It easy enough to beginner and fast enough for growing audition. Thus you need a person good on it to design and extend the functionality. But still, good and enganging content always preceed technology. HN is a good example of that.