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I agree that the CEO should set the direction and let their staff decide the details of implementation, but the reality is that a CEO must be aware of the benef
by mikehostetler 14y ago
I agree that the CEO should set the direction and let their staff decide the details of implementation, but the reality is that a CEO must be aware of the benefits of choices like RWD in order to authorize and support the additional investment RWD takes during implementation.
Why? Because they CEO ultimately controls the money. That's usually what it's all about anyways, right?
RWD costs more short term but pays off long term, that's the point.
- falcolas 14y agoAgain, those decisions should fall to the CEO's staff, not the CEO himself. Responsive Web Design is just one tool in the mobile playbook, and it's not going to always be the best tool. Sometimes the best tool is a native app, or a different version of the page, or responsive web design. A good CEO will have too much on their plate as it is to worry about low level implementation details like RWD, and should be able to trust his staff to also be looking out for the company's bottom line as well.
- jonathansampson 14y agoI'm not entirely sure the article is calling for CEOs to roll up their sleeves and get directly involved in the development of their sites. Instead, it seems to me that the author is calling for CEOs to gain a better understanding of this emerging trend, so that their interactions with project managers and others will be better informed.