Personally, I don't. I've worked very closely with someone who does (managing their campaigns and websites) Here's what I know. Pick a niche, be an expert, o

Personally, I don't. I've worked very closely with someone who does (managing their campaigns and websites) Here's what I know. Pick a niche, be an expert, outsource everything but the content creation, and spend your efforts selling. Pick a payment gateway that handles charge back procedures well, even if you can get it cheaper somewhere else (use paypal) Price Higher than you think it's worth. I've seen some really incredible results. Lots of money being made here. People do buy this sort of stuff, but I think that most of us at HN...don't; which is why it seems foreign.