> "Google is going to be able to sell personalized advertisements in TV shows. Forget targeting networks or shows, Google can hit exactly me, complete with all

> "Google is going to be able to sell personalized advertisements in TV shows. Forget targeting networks or shows, Google can hit exactly me, complete with all my search history." I'm all for disrupting the oligopoly that cable companies set up, but this point you're making in particular (ie. ultra-personalized TV ads) is not something I'm looking forward to.