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Hi there. I wrote the post and just wanted to let you and the models know that I fully support them and their right to do whatever kind of work they want to do.
by mwetzler 14y ago
Hi there. I wrote the post and just wanted to let you and the models know that I fully support them and their right to do whatever kind of work they want to do. I don't see them as victims and I didn't write the article to be a voice for them. I wrote it for myself, as a woman in tech. It's awkward when women are used at a tech trade show to attract men to the booth. And it's offensive when a company like HyperMac calls us crazy for pointing it out.
- sp332 14y agoThat's not what I got from your article. I saw HyperMac responding to the people who said the display was degrading and dehumanizing, not to the ones who "passed it around the twitter-verse, rolling our eyes and having a good laugh." This part especially seemed odd: "What HyperMac failed to realize was that all the community wanted from them was acknowledgment and support." Really? Then why did the community boycott and attack them instead of asking for acknowledgement and support?
- rooshdi 14y agoBecause they got an apathetic, arrogant, selfish, shitty response, that's why. You respond to people like shit, you get shit back. It's not rocket science.
- sp332 14y agoThat is exactly my point. People started jumping all over HyperMac, and HyperMac dismissed the twitter pile-on as an uninformed mob.
- rooshdi 14y agoWhich was exactly the wrong way to go about things. You don't dismiss a large demographic's concerns by trying to throw it back at them.
- Kalium 14y agoThe alternative being... what, sitting down, listening to what they want to say, and then giving them what they want? Bear in mind that there's nothing more frustrating that someone apparently taking you seriously and listening to you and then flat-out refusing to give you any of what you want from them. It makes you feel like you were tricked by someone who never took you seriously at all. Fundamentally, this is about a company facing off against an angry group of people who want to force the company to action that pleases them. No CEO is going to enjoy that. Also, if the demographic in question isn't your customer base you're likely to treat them somewhat less seriously.
- rooshdi 14y agoWell, I too was part of their customer base, but not anymore. If this is what the company stands for, consider me out. I'd much prefer purchasing products on their merits than some played out douchey marketing scheme.
- mwetzler 14y agoAs far as I can tell, HyperMac's customer base is people who own macs. Miss Rep is a bay area non-profit so I'm sure they have a very large base here. And a lot of macs. Not to mention all the techies, not at all affiliated with Miss Rep, who were tweeting about this event. Many tweeters and posters stated specifically that they were former or potential customers who will now look elsewhere.
- rooshdi 14y agoThank you for writing that post. You're not crazy, you're right. Hell, I would feel awkward too if some painted up butt-naked guys became the norm at tech conferences. Unfortunately some people just don't get it, because they fail to see outside themselves. Keep writing more about this. People need the perspective.