Well, in the Tom's shoes comparison, if I want other shoes, they still cost money. Comparing to what I would consider fairly fashionable shoes (which I would in

Well, in the Tom's shoes comparison, if I want other shoes, they still cost money. Comparing to what I would consider fairly fashionable shoes (which I would include Tom's in), the premium is not too great. On the other hand, App.net is a matter of paying at all vs not. The threshold from free to even $1 is quite large (see: iOS App Store)