Like the idea. One thing to consider: it's a little hard to discern the product/service. Take, for example, this one: http://cl.ly/image/0P0Y1q1r3p0N http://cl.

Like the idea. One thing to consider: it's a little hard to discern the product/service. Take, for example, this one: http://cl.ly/image/0P0Y1q1r3p0N http://cl.ly/image/0P0Y1q1r3p0N. Without mousing over the element, it's impossible to tell what the product/company/service is. (ICBW, but isn't that a Chrysler in the background?)