Well, using both the links above (though I botched the first link to ad preferences) you can opt-out of the the remarketing/display cookie and the search cookie

Well, using both the links above (though I botched the first link to ad preferences) you can opt-out of the the remarketing/display cookie and the search cookie. For those that get to the Ad Preferences page the stats are pretty interesting. http://www.mattcutts.com/blog/clarifying-valleywag-comments/ http://www.mattcutts.com/blog/clarifying-valleywag-comments/ The general public when presented with this doesn't seem to have such a drastic reaction.