I agree that a person who is competent and creative enough to write solid blog posts in a space that isn't his or her specialty is exceedingly rare. They often

I agree that a person who is competent and creative enough to write solid blog posts in a space that isn't his or her specialty is exceedingly rare. They often have their own ideas and projects. Honestly, most guest bloggers and freelance writers may be affordable (or even cheap) but simply aren't that good. The writing is often bland or immature. Not content I would want representing my brand. To get a creative and smart wordslinger to run your blog and manage your brand like that would be expensive.