It all depends on how honest of a person you are, and if you're willing to take advantage of someone who might not know or perhaps not care how much they are sp

It all depends on how honest of a person you are, and if you're willing to take advantage of someone who might not know or perhaps not care how much they are spending. If you have a bigger budget, sure you can do a lot more experimentation - pay others to do experimentation and thinking for you, that is - but if you are good at building relationships to feel out honest people, have some direction yourself and are good at communicating it, then you can come out on the lower end of costs.