If you're gonna respect anyone's opinions on social networks Danah Boyd is she. I think she's highlighting some excellent points, the punchline of which is that

If you're gonna respect anyone's opinions on social networks Danah Boyd is she. I think she's highlighting some excellent points, the punchline of which is that Facebook's caught between two opposing sides: pleasing their users versus opening up themselves to more promising business ventures. Luckily, Facebook's got great street cred and pretty good public relations, so in general what might be unspeakable by another company seems alright when they do it. If they can start making money before the users figure out they're being profited off of in potentially unwanted ways, they'll be pretty good off.