You can sample, too. Cookie the user with a random number, like 0-1023. If you want a ~1% sample, wrap the analytics call in a Javascript if() statement where i

You can sample, too. Cookie the user with a random number, like 0-1023. If you want a ~1% sample, wrap the analytics call in a Javascript if() statement where it's executed iff n < 10. You can do this server-side, too. Record all of the data, but skim just a small percentage for a high level view of what's going on. You can always dig into the data later for a more in-depth question.