Personally, I think he should add some one-star reviews -- nothing so serious as an ex-girlfriend please, but something perhaps from a drive-by troll, or someon

Personally, I think he should add some one-star reviews -- nothing so serious as an ex-girlfriend please, but something perhaps from a drive-by troll, or someone who's clearly mixing him up with a completely different product, or someone who took a dislike because of something completely innocuous. Also, see: http://www.newyorker.com/online/blogs/shouts/2012/09/one-star-amazon-reviews-make-me-feel-better.html http://www.newyorker.com/online/blogs/shouts/2012/09/one-sta...