Medium sized companies in niche industries often don't have a web presence and desire one. These companies often have existing branding or an in-house marketing

Medium sized companies in niche industries often don't have a web presence and desire one. These companies often have existing branding or an in-house marketing team that would work with you to design their web-app. That said, having some design skills significantly increases your pool of potential freelance candidates, and there are plenty of ways to learn something about it.