Funny story that will probably get buried since I'm 2 hours late to this thread: When we were first working on Kazoo we had thought our monetization would come

Funny story that will probably get buried since I'm 2 hours late to this thread: When we were first working on Kazoo we had thought our monetization would come from a service we called "promo calling". Basically we would detect the caller ID of where you were calling and place an ad for a competitor on your phone display with a coupon and a call to action of rerouting your call to the alternate vendor. It just pissed people off. We ultimately settled on a premium SaaS model but my point is this: try lots of stuff. A lot of it will fail, but failure is simply invalidating one incorrect hypothesis. Try lots, fail fast if you're wrong and roll to something else. The key for us is that our core values didn't change. We still want to build amazing telecom systems, it just took us a while before people would pay for them. Disclaimer: I am the community manager for http://2600hz.com http://2600hz.com