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At our company we want only happy customers. Thus we're very liberal with giving refunds when we can't fix a customer's problem. There's no sense in having som
by kybernetyk 14y ago
At our company we want only happy customers. Thus we're very liberal with giving refunds when we can't fix a customer's problem.
There's no sense in having someone being mad at you and your brand because of $30. And the interesting thing is that most of those customers back off from taking the refund and prefer to keep using the software omitting the not working parts.
- orangethirty 14y agoVery important point being made here. If you are pro-active with your customer service policies you will disarm most angry customers. But dont just offer a refund. Do more than that. Listen to them. Fix the issue (if possible), and offer a gift or refund. Very few businesses do this, and people will be blown away by your friendly attitude. Why does my wife keep shopping at walmart.com even though their prices are not that great? Because if the item is not the coreect one (clothing size, defective gadgets, etc) she can just take it to the store and receive a refund. No questions asked. What does she do with the refund? She spends it in the store.