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If you're trying to market your product, there is nothing as powerful and successful as email. Yeah, your crappy newsletter will probably just get deleted by 95
by MicahWedemeyer 14y ago
If you're trying to market your product, there is nothing as powerful and successful as email. Yeah, your crappy newsletter will probably just get deleted by 95% of people who get it, but the cost/benefit is still in your favor.
If you want to be a success in business, sometimes you have to take off your "indignant customer" hat and put on your "trying to make a sale" hat. Don't be a jerk to your customers, and make it easy for them to unsubscribe, but setting up a periodic newsletter is an amazingly awesome way to get repeat business. Don't not do it just because you think your product or service isn't a perfect fit. Let your customers be the judge of that.
- greenyoda 14y agoSubscribing a customer to an e-mail newsletter that they didn't ask for is being a jerk to your customers. You might get a few extra sales, but for every sale you get you'll also get a bunch of customers who think you're an annoying spammer and will want nothing more to do with you.
- deleted 14y ago[deleted]
- drumdance 14y ago> but for every sale you get you'll also get a bunch of customers who think you're an annoying spammer and will want nothing more to do with you. Facts not in evidence. Sleazy spam still exists, suggesting there is still profits to be made even deep in the gutter. Not saying companies should spam, just pointing out that the above is not a true statement.