Between the Joel.is posts and this latest "Buffer" blog posting I have to say the majority of material coming out of these folks just reeks of "Quick-Fix" (Stev

Between the Joel.is posts and this latest "Buffer" blog posting I have to say the majority of material coming out of these folks just reeks of "Quick-Fix" (Steven Covey term) superficiality and marketing spam. It's highly individualized reflection that gets generalized back into principles and platitudes for success and looks great on the surface, but there's no depth. They spout off a few "lessons" -- really just post-success reflections/rationalizations -- all of which may or may not truly be principles that lead to success, and then slather their posts with some filler remarks. Top it off with a few random EXTRA-BOLD / italicized points to pass it off as "fact" and then slap a ton of social media, newsletters, etc. around it. I can just imagine the folks at Buffer discovering the words of Jesus... "Here at Buffer, we like to love your neighbor as yourself, for in loving others we spread compassion and grace. Our phenomenal work in spreading compassion to one man, who we found nearly dead at the side of the road, has helped us all understand love better. The key is this: if you want to love, you need to stop on the side of the road for all people. Also, get BufferApp. PS, sign up for our newsletter. Buffer."