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In most instances this is probably true, but I've read of a sales tactic before where you make the customer fill out the order form. I'm guessing it would work
by caw 14y ago
In most instances this is probably true, but I've read of a sales tactic before where you make the customer fill out the order form. I'm guessing it would work better for physical widgets instead of services.
- orangethirty 14y agoGood point. But these are not order forms. They are contracts. People hate contracts. Having them filled out makes the whole process go smoother. If people have to fill it out themselves, then the transaction time increases (not good for closing), they lose their patience, might change their minds, or just downright decide against hiring you (because of your hair/teeth/something you said). A pre-filled contract saves you a lot of time and makes you money. It works for products and services. Both digital and analog.