Middle men only exist when they add value to the equation, except in extreme circumstances. People that want to do everything themselves can do so, but they may

Middle men only exist when they add value to the equation, except in extreme circumstances. People that want to do everything themselves can do so, but they may not have the resources (time, skill, or money) to be effective at all that stuff that would otherwise magically happen. I just submitted my first app to the App Store on Sunday (yay, review time!) and as I was doing so realized there was a ton of stuff I had never really considered.