Just make a new account. One of the things I advise people is to not use your personal account in reddit. But do use your business account in a savy manner by:

Just make a new account. One of the things I advise people is to not use your personal account in reddit. But do use your business account in a savy manner by: - participating in the discussion on subjects related to your business/product. - not posting links to your content until a minimum amount of Karma is achieved. - not linking to your own facebook/twitter pages unless someone asks to. - using related discussions to explain how a given problem might be fixed, offering options, and mentioning that you provide one of those options. This also applies to HN, but do realize that the community here is more tight knit and more focused on learning than many other places. So you can make a post of how your product is awesome (in a technical manner) and people will appreciate the content and participate in the discussion. But! Reddit is not generally a place where you find people like HN members. The average there is more about passing time, and hanging out. Though particular sub-reddits have their own culture, you will should expect the typical group of trolls (sometimes, the moderators are the trolls). If you plan to post to a specific sub-reddit, then contact the moderators before posting, and get to know them. I always, always do this and have never been perma-banned. The way to do it is to introduce yourself in a friendly manner and ask for their blessing. Explain to them the who/what/how/why/when if what your are doing. Let them know that you dont want to spam the community but want to take part in it. Thus, imparting your knowledge about the domain with the insight gained from providing a product in the market is something that is valuable for the community at large. You will also need a good sense of humor and a flame suit.