Tangible virtual goods. It's something I can hold in my hand. It instantly crosses the barrier from "that's something I've seen on the internet" to "that's som

Tangible virtual goods. It's something I can hold in my hand. It instantly crosses the barrier from "that's something I've seen on the internet" to "that's something I can show you in my hand right now" without having any duplication cost. All kinds of win.